🏁 Race Control: The Immersive Esports Mission
Immersive Esports is the Middle East’s first Sim Racing brand, built to deliver the unfiltered rush of real-world motorsports to every enthusiast, competitor, and future driver in the region.
A subsidiary of Pole Position—the region’s leading automotive events and consultancy firm—we fuse motorsport heritage with elite simulation technology to create ultra-realistic, competitive racing environments. This isn’t casual gaming; it’s the next generation of motorsports training and entertainment.
When the world stood still during the COVID-19 pandemic, founder Ryan Trutch hit the accelerator. Seeing an opportunity to redefine racing engagement, Ryan launched Immersive Esports to let drivers of all ages experience true-to-life racing from anywhere—whether solo, with friends, or in full-fledged competition.

Where else can you go wheel-to-wheel with Lando Norris or Max Verstappen, navigating iconic circuits like Monaco or Spa from the comfort of your simulator? This isn’t gaming—it’s a hyper-realistic racing environment, designed for skill development, adrenaline, and pure motorsport joy.
Whether you’re a young upstart chasing an F1 dream or a lifelong fan looking to get closer to the action, Immersive Esports offers a world-class simulation experience unlike anything else in the region.
Now, with our flagship Sim Racing Center launching in Q4 2022, we’re entering the next phase: the roll-out of our franchise model, setting new benchmarks for competitive virtual motorsports.
Today, our simulations let you race against the greats—Max Verstappen, Lando Norris, Charles Leclerc—on iconic circuits like Spa, Monaco, and Silverstone. Every setup, turn, and vibration is engineered for race-day realism.
And we're just getting started. With our flagship Sim Racing Center opening in Q4 2022 and a franchise expansion in motion, we're shaping the future of e-motorsport across the Middle East.
Meet the Team Behind the Wheel
At Immersive Esports, our strength lies in a shared passion for racing and innovation. We're drivers, engineers, creatives, and visionaries—each playing a vital role in bringing motorsport to life in the digital age.

Ready to join us at the starting line?
Step in. Strap up. Let’s drive the future of motorsports.